Sub-accounts allow organizations to manage multiple clients, brands, teams, or business units from a single parent UserWay account while keeping websites, users, permissions, and settings organized.
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What Is a Sub-Account?
A sub-account is a separate workspace created under a parent UserWay account. Each sub-account can have its own:
Websites
Team members
Roles and permissions
Configuration settings
Billing information
Security settings
Sub-accounts are commonly used by:
Digital agencies managing multiple clients
Enterprise organizations managing multiple brands
Franchise groups managing separate locations
Organizations that require independent website administration
Benefits of Using Sub-Accounts
Sub-accounts help keep workspaces organized and reduce the risk of making changes in the wrong environment. Key benefits include:
Separate management for clients or business units
Organized website administration
Independent user management
Parent-level oversight across multiple workspaces
Separation of settings between workspaces
Independent billing and payment management
Creating a Sub-Account
⚠️ Important: Verify that any required security controls, such as Two-Factor Authentication (2FA), are enabled before creating a new sub-account: Enabling Multi-Factor Authentication (MFA) via the UserWay Dashboard
Sign in to your UserWay Dashboard at https://manage.userway.org/.
Open Team Management area from the dashboard: (Click over the name of the account, in this case example)
Click Create New Sub-Account or Add Subaccount.
Enter a name for the sub-account.
Click Create new sub-account.
Assigning a Sub-Account Owner
After creating the sub-account, assign an owner who will manage the workspace.
Locate the sub-account in the account list, Click Manage.
Enter the owner's first name, last name, and email address.
Click on Create account owner to complete the process.
⚠️ Important: The owner's email address must not already be associated with an existing UserWay account. Once the sub-account is created, the new account owner will receive a welcome email containing a temporary password and instructions to complete the account setup.
I want to install the widget. How can I find the correct widget code to use?
Each sub-account has its own unique widget code. For example, if the parent account owner is parent@example.com, but your websites were added under the sub-account sub@example.com, you must use the widget code associated with sub@example.com.
The same widget code can be used across all websites that belong to that specific sub-account. Please note that each sub-account is a separate and unique UserWay account, which means it has its own widget code and account configuration.
To retrieve the correct widget code:
Visit Get Widget Code
Enter the email address of the sub-account owner.
The system will provide the widget code associated with that sub-account.
⚠️ Important: Do not use the parent account's widget code if the websites are assigned to a sub-account. Always use the widget code that belongs to the account where the websites are managed.
Billing and Subscription Management
Sub-accounts function independently for billing purposes. Sub-account owners can:
Manage subscriptions associated with their workspace
Update payment methods
View billing information available within the sub-account
Renew or modify subscriptions associated with the sub-account
⚠️ Important: Subscriptions cannot be transferred between a parent account and a sub-account.
Deleting Websites and Sub-Accounts
Website Removal
Website deletion options may vary depending on subscription status.
Free websites can typically be removed directly from the account.
Paid websites may require subscription-related actions before deletion is available. How to Manage and Cancel Your UserWay Subscription
Sub-Account Removal
Some sub-account removals may require assistance from UserWay Support.
If you need a sub-account removed, contact UserWay Support for assistance via desk@support.userway.org
Sub-Account vs. Team Member
Feature | Team Member | Sub-Account |
Purpose | Individual collaborator | Separate workspace |
Websites | Uses websites assigned within a workspace | Contains its own websites |
Permissions | Managed by workspace administrators | Managed within the sub-account |
User Management | Limited to assigned role | Can have its own users and roles |
Configuration | Shared within the current workspace | Managed independently |
Billing Access | Depends on assigned permissions | Managed within the sub-account |
Typical Use Case | Employees and contributors | Clients, brands, business units, or franchises |
Permissions Overview
Parent Account Administrators
Parent account administrators can:
Create sub-accounts
Access available sub-accounts
Assign ownership
Manage the overall account structure
Access available administration features
Sub-Account Owners
Sub-account owners manage their workspace similarly to a standard UserWay account owner. They can:
Manage websites within their workspace
Invite team members
Assign permissions and roles
Configure available account settings
Manage subscriptions and payment methods
Frequently Asked Questions
How do I update a sub-account owner?
How do I update a sub-account owner?
The sub-account owner can update their account email address from within the sub-account. If ownership must be transferred to a different individual, additional account verification may be required.
Why do I see a user that cannot be edited or removed?
Why do I see a user that cannot be edited or removed?
The displayed email belongs to the parent account that created the sub-account.
This account retains administrative access and cannot be removed from within the sub-account.
What access does the parent account have?
What access does the parent account have?
The parent account retains administrative access to the sub-account.
Can the parent account's permissions be limited or modified?
Can the parent account's permissions be limited or modified?
No. The parent account functions as an administrative account for the sub-account.
Which widget installation code should I use?
Which widget installation code should I use?
Always use the installation code associated with the specific account or sub-account where the website is managed. For example, if a website belongs to a sub-account, use the installation code generated from that sub-account, find your code here: https://userway.org/code/
Can subscriptions be moved between a parent account and a sub-account?
Can subscriptions be moved between a parent account and a sub-account?
No. Subscriptions cannot be transferred between parent accounts and sub-accounts.
Can a sub-account have additional team members?
Can a sub-account have additional team members?
Yes. A sub-account functions as an independent workspace and can have its own users, roles, and permissions.
Need more help?
Contact the UserWay Support Team — we're here to assist you.
Get in touch with UserWay Support.